We often hear publishing’s print vs. online evolution framed as a winner-take-all death match. A zero-sum game, with Web-based publishing models certain to wind up with all the chips. From your Man Bites Dog Marketing News Team, here’s one of today’s top stories: The Internet is growing as a source of print magazine subscriptions. That’s right. Apparently lots of people are not only finding [...]
Posts Tagged ‘print publications’
Print vs. Online: Symbiosis or Struggle to the Death?
Posted in Content, Custom Publishing, Marketing, tagged Content, content marketing, custom magazines, Custom Publishing, customers, Marketing, print publications on 08.01.2009 | 9 Comments »
Printed Content Shows Staying Power
Posted in Content, Custom Publishing, Marketing, tagged Content, content marketing, custom magazines, Custom Publishing, linkedin, Marketing, print publications on 04.22.2009 | Leave a Comment »
Google “decline of print media” and you’ll get more than 8.1 million search results. Many, if not most, are articles and blog posts forecasting the demise of printed newspapers. Just the other day, in fact, Seth Godin predicted in a post that, by the year 2012, there will be “no significant newspapers printed on newsprint in the U.S.” Dire [...]
